“I'm running because thoughtful leadership can preserve the character, history, and small-town values that make this place unlike anywhere else in Orange County.
San Juan Capistrano isn't just where my family lives—it's the community we've chosen because of its small-town character, strong values, and exceptional quality of life.”
MEET JEFF
I love this city because it still feels like a community.
My wife, Jenny, and I chose San Juan Capistrano because of its rich history, equestrian heritage, and small-town character. It’s where we’ve chosen to put down roots, be close to our family, and become part of a community we deeply value. With our grandchildren growing up nearby and our two horses here in San Juan, this community has truly become home.
After more than 35 years of business and leadership experience with a Fortune 500 company and solving complex business challenges, I've remained committed to serving our community. As Chair of the San Juan Capistrano Planning Commission, a former Shea Center board member, a Little League umpire, and a member of El Viaje de Portolá, I've had the privilege of giving back to the city that has given so much to my family.
I'm running for City Council because I believe we can protect what makes San Juan Capistrano so special while planning responsibly for the future. Together, we can preserve our heritage, strengthen our families, and ensure the next generation enjoys the same quality of life that brought us here.
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FAMILY
Husband, Father, & Grandfather
Committed to preserving the community for our future generations to call home.
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PLANNING COMMISSION
Chairman, San Juan Capistrano Planning Commission
Guiding thoughtful decisions that address current issues, balanced growth, while preserving the culture of our community.
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EQUESTRIAN
Member, El Viaje de Portolá
Celebrating and preserving San Juan Capistrano's rich equestrian history and traditions.
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LITTLE LEAGUE UMPIRE
San Juan Little League Umpire
Serving local families and giving back to the next generation.
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COMMUNITY VOLUNTEER
Former Shea Center Board Member
Supporting one of San Juan Capistrano's most impactful nonprofit organizations.
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EXECUTIVE LEADERSHIP
35+ Years of Business Experience
Fortune 500 executive with decades of experience solving complex challenges, negotiating agreements, and leading organizations.
MY PRIORITIES
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Increase Recreational Opportunities for Youth
Maintain & Expand Open Space & Public Parks
Support Public and Private Schools that Strengthen our Community
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Increase Law Enforcement & Fire Services
Promote Safe and Responsible E-Bike Use
Enforce City Ordinances
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Improve Aging Infrastructure
Prioritize Traffic Solutions
Improve Downtown Parking
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Maintain our Equestrian Traditions
Preserve the Charm & Historic Character of the Downtown
Protect our Hillsides, Trails, & Open Spaces
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Attract Businesses that Support Residents
Create Local Jobs
Reduce Unnecessary Regulations
ENDORSEMENTS
— John Campbell, Mayor of San Juan Capistrano
— Lee Kovel, Cultural Heritage Commissioner & District 2 Resident
— Tami Wilhelm, Planning Commissioner, City of San Juan Capistrano
— Kathy Holman, Owner of Ortega Equestrian Center & Otra Mas
— Ted Rosenfeldt, Vice-Chair of Planning Commission, City of San Juan Capistrano
— Howard Hart, San Juan Capistrano Councilman
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Bart Moore
2025 SJC Man of the Year and Historical Society Treasurer
Jeff Moore understands the fabric of our community—especially our rich equestrian heritage and the importance of protecting San Juan Capistrano's historic treasures. His commitment to preserving what makes our city unique is exactly the kind of leadership we need.
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Tom Ostensen
SJC Historical Society President
Jeff Moore has demonstrated thoughtful, deliberative decision-making for his entire term on our Planning Commission. As Chair of the Commission, his contributions to our city have struck a balance between mitigating the impact of state-mandated development and fostering productive, thoughtful growth or adaptive uses of private and public resources.
Jeff has, from the beginning, dived headfirst into our small community culture. He has volunteered with both equestrians and youth sports in San Juan Capistrano. He places the highest priorities on using his time and intellect to benefit The Shea Center and Little League Baseball.
Not all of us can dedicate the time, treasure, or intellect that Jeff Moore has for residents, businesses, and non-profits in San Juan Capistrano. I, for one, am glad he has, and I endorse Jeff Moore for City Council.
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OCFA
MORE FOR A SAFER SAN JUAN.
Jeff Moore is proud to be endorsed by the Orange County firefighters of IAFF Local 3631. Our firefighters put public safety and service to community first every day, and Jeff is honored to have their support.
On City Council, Jeff will continue to prioritize safe neighborhoods, strong emergency services, and the resources our first responders need to protect San Juan Capistrano.
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OCGOP
MORE RESPONSIBLE LEADERSHIP.
Jeff Moore is honored to be endorsed by the Republican Party of Orange County in his campaign for San Juan Capistrano City Council, District 2.
Jeff believes local government works best when it stays focused on the basics: fiscal responsibility, thoughtful planning, public safety, accountability, and protecting the character of the community we call home.
TESTIMONIAL
“I had the privilege of working with Jeff Moore for many years during his service as a board leader at The Shea Center for Therapeutic Riding. Over my 28 years as CEO, I have had the opportunity to work alongside many accomplished business leaders who volunteered their time and talents to our nonprofit board. Jeff consistently stood out.
He was a person of action who always followed through on his commitments, actively championed our fundraising efforts, and generously shared his business expertise and professional network to advance our mission. When something needed to get done, Jeff was the person you could count on.
As an accomplished horseman himself, Jeff also possesses a deep appreciation for the extraordinary bond between horse and rider. He understands firsthand why equine-assisted services we offer to the community can be so transformative for people with disabilities, and that understanding made his leadership and support especially meaningful to our organization and the individuals we serve.”
— Dana Butler-Moburg, CEO of The Shea Center
Get Involved
JOIN TEAM MOORE
Help support Jeff’s campaign by volunteering, requesting a yard sign, hosting a neighborhood coffee, or making a contribution.
"People don't choose San Juan because it's like every other city. They choose it because it's different."